Prose is a direct-to-consumer beauty technology company that produces personalized haircare and skincare products. Founded in 2017, the company operates an AI-powered platform called Singular that formulates custom, made-to-order products by considering over 85 unique factors for each individual customer. Its in-house R&D team, composed of chemists and dermatologists, is based in Paris.
The company's platform has processed more than 10 million consultations, resulting in over 1 million unique formulas for more than 2 million customers. Prose serves markets in the US and Canada, with its core technical work spanning artificial intelligence, chemistry R&D, dermatology, and natural ingredient formulation.
Prose is a Certified B Corporation and a Public Benefit Corporation. It holds the distinction of being the first carbon-neutral custom beauty brand, reflecting a stated commitment to sustainable business practices.






