Founded in 1963, the Retail Council of Canada (RCC) is a not-for-profit trade association that advocates for retail-friendly policies on behalf of its members. The organization's membership encompasses over 54,000 storefronts across Canada, representing a broad spectrum of the sector including department stores, grocery, specialty retail, discount merchants, independent shops, online merchants, and quick-service restaurants.
RCC provides its members with industry resources, training programs, and market intelligence. Key offerings include exclusive benchmarking data, the Retail Conditions Report publication, and comprehensive training for the retail workforce. The organization also facilitates networking through various committees and hosts major industry events such as the annual RCC STORE Conference and the Retail Sustainability Conference.
In addition to advocacy and education, RCC offers practical business support. Its RCC RetailCare program delivers flexible and affordable health benefits specifically designed for the retail sector, addressing a common challenge for businesses in the industry.
