Whatnot is the largest livestream shopping platform in the US, UK, and Europe, bringing millions together to shop, sell, and connect around the things they love. Founded in 2019, Whatnot has rapidly grown into a community-driven marketplace with over 250 categories ranging from collectibles like trading cards and sneakers to fashion, electronics, and beauty products. The platform transforms online shopping into an entertaining, interactive experience where sellers host live auctions and buyers can participate in real-time, creating a unique fusion of commerce and community.
Whatnot has experienced extraordinary growth, achieving 20x sales growth in 2021 and becoming the most valuable independent livestream shopping company in the US by September 2021. The company operates as a remote co-located team with hubs across the US, UK, Ireland, Poland, and Germany, employing hundreds of technologists, designers, and creative problem solvers. With backing from prestigious investors including Andreessen Horowitz and Y Combinator, Whatnot continues to innovate at the intersection of e-commerce, entertainment, and social connection, enabling anyone to turn their passion into a thriving business.
