Legends Global, formerly known as ASM Global, exists to solve the complex challenges that venues face in today's competitive entertainment landscape. Every year, the company manages over 400 premier venues worldwide, hosting 20,000 events and entertaining 165 million guests across stadiums, arenas, convention centers, and theaters. The company delivers a fully integrated solution that helps partners build their vision, monetize their business, and operate enhanced experiences for every guest through premium services including feasibility & consulting, owner's representation, sales, partnerships, hospitality, merchandise, venue management, and content & booking.
In 2024, ASM Global joined forces with Legends to create Legends Global, uniting two industry leaders to redefine live experiences across venues, sports, and entertainment globally. The company specializes in crafting unforgettable experiences that keep the spotlight on partners, collaborating behind the scenes with premium services to defeat unique challenges with innovative solutions. Their approach is rooted in respect, ambitious thinking, collaboration, and bold action, creating an inclusive workplace where team members can be authentic, make an impact, and grow their careers.
